In a post-pandemic world, student expectations for the higher education experience have evolved. Institutions now recognise that student recruitment strategies require fine-tuning and realignment to stay relevant and effective, particularly as their provisions have also transformed.

In this two-part blog series, we look at what it takes to attract university students to your institution. Here, we explore five ways in which to optimise your student recruitment to attract domestic students. If you want to explore five ways to attract international students, check out our next blog here.

The most impactful international student recruitment strategies will ensure your institution engages prospective students with the right message at the right time. Good student recruitment strategies identify and react to changing trends, but they also naturally rely on strong foundations such as internal processes and administrative systems. Inefficient processes often lead to inefficient campaigns, so the challenge lies in both refining background processes before turning your attention to relevant campaigns and impactful messages.

In this two-part blog series, we look at what it takes to attract university students to your institution. Here we explore five ways in which to optimise your student recruitment to attract international students. If you want to explore five ways to attract domestic students, check out our next blog here.

Key ways to differentiate your student recruitment and marketing campaigns to attract international students to the Asia Pacific region.

Recruiting international students was challenging prior to the global pandemic, but since the outbreak of Covid-19, marketing teams in APAC’s higher education institutions must be even smarter in the way they develop campaigns for prospective students. With a global focus on attracting international students, listening to the student voice, and reflecting it in finely tuned, hyper-relevant marketing and recruitment programs, has never been more important.

In this blog, we summarise the key takeaways from the recently published, must-read International Student Barometer whitepaper for marketing and recruitment departments targeting international students. This blog takes a deep dive into international student groups and what elements they care about most.

What does ILP mean in education?

ILP stands for Individual Learning Plan or Individualised Learning Plan. ILPs define a learner’s academic, personal, and employment goals. They separate these goals into individual targets, accompanied by reviews – the educational equivalent of professional appraisals.

ILPs, or individual learning plans, first began as a way to help learners understand how to succeed. Although they are often now pinned to academic outcomes like specific grades or qualifications, they can and do still help learners at every level take their next steps.

What should an ILP include?

Individual learning plans (ILPs) can guide your learners to success, as long as you understand how to structure them. In this blog, we’ll help you understand what should an ILP include, habit-layering, and how to use coaching conversations to develop your learners’ independence.

It is now obvious that for most students, the rest of the academic year will need to be studied at home. To help them prepare for their exams, it is important that your institution knows how to engage with students to keep their motivation levels up.

Suddenly having to adapt your communication skills to work remotely is difficult and can become tiring trying to think of new ways to engage your students. We have put together a list of tips to re-engage your pupils this term, even whilst in a global pandemic.

What does the best student engagement app look like from a technology point of view? Hint: Central to the solution is an integrated private social network. 

If you’re looking to join the top 6% of institutions in providing the most sought-after kind of student experience, you might be interested to read that it’s not just about choosing the best student app.

The education sector is facing unprecedented challenges as institutions globally have had to adapt to functioning and move much of their delivery online. Technology plays a massive role in supporting the education sector as a whole, not only in teaching, learning and evolving curriculums, but also, how students communicate with their peers, teaching staff and their education provider.